Bringing the Stage Online – BOS Musical Theatre Company’s Stunning New Website Build

BOS Musical Theatre Company (BOSMTC) has been dazzling audiences in Southport for decades and now they’re backing up their performances with a stunning new website build. Known for their incredible productions, meticulous attention to sound, lighting, staging and high-quality performances. They have built a reputation as one of the region’s standout amateur theatre companies.

However, when it came to their online presence, the company felt the curtain wasn’t quite matching the show. Their old website was outdated, sparse on content and rarely updated. It didn’t reflect the professionalism or visual impact of their productions. It also wasn’t giving audiences the easy, engaging experience they deserved.

BOSMTC wanted a platform that could not only showcase their upcoming and past productions but also handle ticket sales, highlight their charitable status and accept donations. All while looking as professional online as they do on stage.

The Brief

In the run-up to their production of Ghost the Musical earlier this year, the committee reached out to Digital Media Guys with a clear task: breathe life into the BOSMTC website and turn it into a genuine asset for the company.

The goals were clear:

• Modern, dynamic design to reflect the energy and polish of BOSMTC performances
• Regularly updated content for shows, news, and behind-the-scenes features
• Ticket purchase integration to make booking effortless
• Donation functionality to support their work as a registered charity
• Archives of past productions to celebrate their rich history

Digital Media Guys Fresh Website Development Approach

We began by working closely with BOSMTC’s committee to understand their needs, audience and artistic identity. From the moment we saw their production photos and heard about the care they put into every detail, we knew the new website had to be visually rich and immersive.

The new bosmtc.co.uk design features:

• Bold visuals and rich imagery – striking production photography takes centre stage, giving visitors an immediate sense of the quality and scale of BOSMTC’s shows.
• Clear navigation – upcoming and past shows are easy to browse, with dedicated pages for each production.
• Seamless ticketing – an integrated ticket purchase system allows theatre-goers to secure their seats in just a few clicks.
• Donation integration – making it simple for supporters to contribute directly to the charity.
• Responsive design – fully optimised for mobile, tablet, and desktop viewing.

We launched the site shortly before Ghost the Musical, which proved the perfect test run for the platform ahead of the company’s big upcoming production: Shrek the Musical, opening October.

The Audience Reaction

The response from the committee, members and audiences has been overwhelmingly positive.

Craig Billington, Chair of BOSMTC, shared his thoughts on behalf of the committee:

“It’s just stunning. Compared to what we had before, it’s come a long way and we’re really proud of the professional reflection it shows of BOSMTC. It’s exactly what we needed to match the standard of our performances.”

Not only does the new site give BOSMTC the professional online presence they deserve, but it’s also becoming a vital tool for their operations—driving ticket sales, attracting new supporters and making it easier for the public to engage with their work.

What’s Next for BOSMTC Online

With Shrek the Musical set to take the stage in October, the new website will play a starring role in promoting the show, selling tickets, and keeping the community updated with rehearsal sneak peeks, cast announcements and behind-the-scenes features.

The platform has been designed with flexibility in mind, so BOSMTC can easily update it with future productions, events, and news. Ensuring it continues to serve the company for years to come.

Final Curtain Call

For Digital Media Guys, this project was about more than just building a website. It was about matching a theatre company’s digital presence to the magic of their live performances. By combining a sleek, modern design with practical tools for ticketing and fundraising, we’ve helped BOSMTC put their best foot forward both on stage and online.

If your organisation’s website is feeling like an understudy rather than a leading star, maybe it’s time to give it a standing ovation–worthy makeover. At Digital Media Guys, we can help your brand take centre stage, captivate your audience and deliver a performance they’ll remember.

Lights up. Curtain rises. Let’s make your website the star of the show.